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TikTok used to serve 15-second clips, but now accepts uploads up to 10 minutes long

TikTok video size has formally elevated so now your uploads may be as much as ten minutes lengthy vs. quick 15-seconds clips that the service began out with.


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TikTok now enables you to add movies as much as ten minutes in size to the service

The service has earned a reputation for itself with shortform 15-second clips

These days, TikTok has been experimenting with permitting longer movies

TikTok video length increases to ten minutes

A TikTok spokesperson has confirmed to TechCrunch that the service is now within the course of of launching the power to add movies to the platform which are as much as ten minutes lengthy.

Right here’s TikTok’s assertion to TechCrunch:

We’re all the time desirous about new methods to convey worth to our neighborhood and enrich the TikTok expertise. Final 12 months, we launched longer movies, giving our neighborhood extra time to create and be entertained on TikTok. In the present day, we’re excited to start out rolling out the power to add movies which are as much as ten minutes, which we hope would unleash much more inventive potentialities for our creators around the globe.

So now it is possible for you to to take pleasure in movies on TikTok which are as much as ten minutes lengthy. For creators, this implies better flexibility of their storytelling, whether or not they’re filming magnificence tutorials, cooking demos, humorous sketches and so forth.

This also needs to take away the necessity for a creator to separate longer movies into shorter segments after which invite the viewer on the finish of every section to watch the subsequent one from the sequence. Properly, guess what? I don’t need to comb by your TikTok profile and scroll like an animal by your feed in an try to search out the subsequent half in a video sequence. Longer video uploads ought to clear up that drawback for a lot of the creators though now we have little question in our minds that that is only the start and that even longer TikTok video uploads will likely be permitted sooner or later.

Till then, take pleasure in this new characteristic if in case you have it already. If not, examine again a number of days later as a result of TikTok is rolling out ten-minute video uploads to its customers in phases.

TikTok began with 15-second clips

TikTok was conceived as a shortform video-sharing platform.

The app initially restricted movies to simply fifteen seconds in size, however that ceiling was later raised to sixty seconds. By severely limiting the video size, TikTok has managed to pressure its customers to create fast-paced, quick movies that may be rapidly consumed, which then turned one of many hallmarks of the video platform.

However seeing how Instagram, Snapchat and related platforms have been experimenting with ever-increasing video durations, TikTok relented and in the summertime of 2021 introduced the power to add movies as much as three minutes lengthy. Only a few months later, the corporate started experimenting with 5-minute video uploads, with some testers seeing ten-minute uploads as effectively. It’s additionally testing a Snapchat Tales clone.