App Store Promotion Strategy: App Store Review Guidelines
Apps are altering the world, enriching folks’s lives, and enabling builders such as you to innovate like by no means …
App Store Strategy: Promoting Your In-App Purchases
With iOS, users can browse in-app purchases directly on the App Store and start a purchase even before downloading your app. Promoted …
Swaarm launches new attribution for mobile ads affected by IDFA changes
Swaarm introduced a brand new attribution chain methodology for cellular adverts following the adjustments made with iOS 14. Table of …
Downloads of finance apps up 15% in 2020
Finance apps had a standout 12 months in 2020 with downloads rising 15% year-on-year to 4.6 billion. That’s in response …
4 Strategies to Adapt Your Ad Measurement During Challenging Times
Coronavirus is affecting the routines and habits of individuals and the way companies serve these communities all over the world, …
The Creative Behaviors of 2020’s Breakthrough Brands
Ahead-thinking businesses and advertisers are continuously innovating on our platforms, creating contemporary and compelling campaigns that construct lasting connections and …
The Evolution of Online Video: How CPG Marketers Can Harness 4 Key Shifts
For Shopper Packaged Items entrepreneurs, the standard view of on-line video has been that it is a digital format with …
A Data-Driven Exploration of Optimal Ad Frequency
Advertisers and media planners have lengthy understood that two crucial elements—attain and frequency—influence efficiency. Usually, attain (i.e., how many individuals …
ASO App Store Category Spotlight: Shopping Apps
We’ve had hypercasual video games, match-3 video games, technique video games and finance apps… now it’s time for the subsequent …
How VSCO Increased App Store Conversion Rates by 30% Using Localization
In terms of localization – and culturalization – successes, VSCO involves thoughts instantly. As a images app with a formidable …